July 19-21, 2013
Hilton Chicago Hotel
Chicago, Illinois, U.S.A.
Preconference Courses: July 18-19, 2013
Professional Members’ Forum: July 22, 2013
Rateocracy: When Everyone and Everything Is Rated
Robert Moran is partner in the Brunswick Group and leads Brunswick Insight in the Americas. He frequently speaks and writes on market research and data-driven decision making, Fairfax, Virginia, USA
Rateocracy, a future in which everyone and everything has a rating, is quickly approaching. Today we rate people, products, restaurants and places in a fragmented way. But, there are strong commercial reasons for a peer-generated, numeric rating system that allows cross-comparison. How will Rateocracy evolve and what are its implications?
How will this impact corporations and organizations? What will life in the Rateocracy era feel like? Come explore these questions in a session built on the outline published in The Futurist and ResearchWorld magazines.
Highlights
Participants will leave this session with an understanding of:
- Current rating systems, developments in this space, Rateocracy scenarios, and future implications.
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